Suz Pathmanathan

I'm an experienced copywriter with over 10 years' experience. Skilled in creative writing, SEO, marketing (digital and offline) and ad copy. Educated to Master's degree level.

Finding New Customers and Boosting Web Traffic

Finding New Customers and Boosting Web Traffic: The Highlight Reel

3 min readWe don’t want to brag, but our latest sales session, hosted by IJ Zarate and Joe Edmunds from Brikl, was a doozy. This informal was packed with valuable insights to help you engage prospects and keep your existing customers smiling.    Let’s break down the key takeaways.  The Power of Personalized Marketing Personalization is more than just […]

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Why You Won't Make Money with Print on Demand Sites

7 Deadly Sins: Why You Won’t Make Money with Print on Demand Sites

5 min readWe hold our hands up. We come here, week after week, to talk about how print-on-demand (POD) sites are going to catapult businesses and teams into a new frontier of custom merchandise sales. But it’s not true. Of course, it’s not all lies. With POD, sellers can offer a wide range of personalized products without

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Top 5 Business Boosts from Hit Promotional Products and The Vernon Company

Top 5 Business Boosts from Hit Promotional Products and The Vernon Company

4 min readhttps://youtu.be/2mDHbCurnRI In our recent webinar, we shared insights and strategies to help you elevate your promotional products business with a strategic blueprint to success, as advised by two industry influencers from two multi-million dollar businesses.   Hosted by Suz Pathmanathan, VP of Marketing at Brikl, and featuring industry leaders Lisa Hubbard from The Vernon Company and Jon Norris from Hit Promotional Products, this 60-minute session

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Boost Your Brand Buzz with These Trending Hit Promotional Products

Boost Your Brand Buzz with These Trending Hit Promotional Products

5 min readWhen it comes to making a mark in the promotional products industry, Hit Promotional Products stands out for all the right reasons. Known for their high-quality products and exceptional customer service, distributors and sales reps in the industry know that Hit takes the guesswork out of sourcing products that will land with customers.  From competitive pricing to fast turnaround

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Top 10 Print on Demand Tumblers for Custom Merchandise

Top 10 Print on Demand Tumblers for Custom Merchandise

8 min readIntroducing Print-on-Demand Tumblers Print-on-demand tumblers have become a popular choice for businesses and teams looking to offer unique merchandise to their customers and members. These versatile products enable businesses to create custom designs and branding, catering to the specific interests and preferences of their target audience. With the rise of e-commerce and online shopping, print-on-demand tumblers

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A Comparative Look at Etsy vs. Brikl

How to Start an Etsy Shop: A Comparative Look at Etsy vs. Brikl

6 min readIf you’ve been tossing and turning all night trying to figure out how to start an Etsy shop, then fear not! The answer is right here. But before embarking on your entrepreneurship journey, you need to take some critical considerations into account. Etsy can be an exciting and rewarding journey for creative individuals and businesses looking

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Brikl vs Amazon Print-On-Demand- Get Your Merch Game On

Brikl vs Amazon Print-On-Demand: Get Your Merch Game On

9 min readSelling merch is the name of the game right now! As well as being a great form of passive income, an increasing number of businesses and individuals are harnessing the power of branded merchandise as a form of self-marketing and creativity. Print-on-demand is a highly appealing model with minimal risk and maximum gain (we’ll explore this

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You and the Power of Customization- The Best Print-on-Demand Websites

You and the Power of Customization: The Best Print-on-Demand Websites

7 min readMost of us don’t have the luxury of leaving our full-time jobs to concentrate on an online business. This was Dionna Dorsey’s dilemma. She faced the challenge of finding time to get her apparel brand, District of Clothing, up and running. She needed a solution that could handle the logistics of production and fulfillment, allowing

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How to Start a Clothing Brand- Your Ultimate Guide

How to Start a Clothing Brand: Your Ultimate Guide

4 min readLaunching a clothing brand is an attractive prospect – who doesn’t want to see a brand they dreamt up come to life? But from conceptualization to the final product, creating a successful clothing brand involves multiple steps and considerations. If you’re wondering how to start a clothing brand, this guide will help you understand exactly

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How to Start a Clothing Brand- Your Ultimate Guide

Creative Streams of Revenue: Passive Income Ideas You Need to Read

5 min readDo you ever wish you could sit back, relax, and let the money bags come running to you? This is the beauty of passive income, a trend becoming increasingly popular.   Passive income is a revenue stream that requires little to no effort to maintain. It allows businesses and individuals to earn money continuously with

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