4 min readIn the world of on-demand company stores, the future is undoubtedly integrated. As consumer preferences evolve and the lines between different product categories continue to blur, the ability to offer a diverse range of products under one digital roof – or an online store – can ensure you’re catering to the changing needs of the […]
3 min read“There’s something transformative about wearing a branded tee when on a client call,” Joe Edmunds, Brikl’s Director of Business Development, commented yesterday on a group call. “You’re more aware that you’re representing your company than when you’re wearing a regular tee. There’s a psychological alliance there that makes you hold yourself in an entirely different
How to Promote Your Brand with a Company Apparel Store for Employees (With Examples) Read More »
4 min readThe world of promotional products is moving at pace; if you’re currently in the throes of gifting season, you’ll know this better than most! The market was valued at an impressive $20.6 billion in 2022 and growing at a steady 0.7% annually, which is why the emergence of Brikl’s on-demand company stores and online stores
Revolutionizing Promotional Products: Brikl’s On-Demand Company Store Solution Read More »
4 min readChange is rough, isn’t it? Especially when it challenges what we’ve always known. For many businesses, the integration of AI feels like stepping into the abyss. There’s a tangible fear of job displacement, of losing the ‘human touch’ in marketing. But when the printing press came about, did writers vanish? No, they thrived. Similarly, the
Redefining E-Commerce: How AI Transforms Modern Marketing Strategies Read More »
4 min readIt’s no secret that the world of sales is evolving at a rapid pace. Technology is omnipresent, and the pressure on sales reps in the industry is increasing every day. Digital transformation is hailed as the savior of humanity and the harbinger of efficiencies, but let’s be real, is it really that great? We’re taking
The Sales Rep Revolution: Blending Technology With a Human Touch Read More »
4 min readTo celebrate the launch of our Future of e-Commerce webinar with Aturian, we’re giving our readers a little sneak peek as to what to expect. Let’s start with a cold, hard fact: e-commerce is reshaping the promotional products industry. Businesses everywhere are falling out of love with traditional PDF and hard catalogs, which take time
The Future of e-Commerce: Your Ticket to Promotional Products Success! Read More »
5 min readAs many of reading this already know, the Advertising Specialty Institute Convention, or ASI for short, is the mecca of promotional products; a place where all the suppliers and distributors gather to make marketing magic happen. “Hey, Suz!” I hear you cry, “tell us something we don’t know”. Well, how about some of the key
6 min readGet ready for some real talk because we’re about to dive into how e-commerce and technology are turning the promotional products industry on its head. Forget about the old-school catalog-based sales, we’re living in the digital realm now, and it’s time to adapt or get behind. The Catalog Era Ah, the joys of flipping through
Digital Revolution in the Promo Market: Embracing Online Stores for Personalized Success Read More »
6 min readOur research has shown that promotional products industry is a little late to the technology game, and that’s okay. That’s why we exist and why we even designed a marketing package specific to your needs. But now we’re going to get extra spicy and introduce you to how AI marketing tools can take your online
AI Marketing Tools: Boosting Sales in the Promotional Products Industry Read More »
5 min readWe’re diving into the vibrant world of rainbow promotions. Pride, with its rich history and profound significance, has become an iconic event that celebrates love, acceptance, and individuality. And what better way to show support than through promotional products? So grab your glitter and let’s explore how promotional products create a sense of community and
Rainbow Promotions: Celebrating Pride with Promotional Products Read More »
