1. Introduction to Brikl and Its Pricing

Brikl is a next-generation B2B e-commerce platform built for on-demand and customizable products.

With Brikl, you can create unlimited catalogs and online stores from a single account—perfect for businesses managing group orders for events, teams, fundraisers, and more. Brikl simplifies every step of the process, from design to ordering to fulfillment.

On the pricing page, Brikl outlines different subscription tiers to accommodate various business sizes, from standard to enterprise-level operations. While each plan offers different features and transaction fee structures, the core payout process remains consistent across all tiers.

 

Key Pricing Components

1. Monthly Subscription: Depending on your plan, there may be a base fee for access to the platform’s features. The higher-tier plans typically come with base fees that are subject to change (particularly for Enterprise plans).
2. Transaction Fees: Depending on your plan, there may be a transaction fee. The higher-tier plans typically come with transaction fees that are subject to change (particularly for Enterprise plans).
3. Payment Gateway Fees: In addition to Brikl’s transaction fee, the payment gateway (e.g., Stripe) may apply its own standard processing fees. These fees can vary depending on whether the order is auto-fulfilled or manually fulfilled by you. For example, Stripe typically charges around 2.9% + 30¢ per transaction in the U.S., although rates may vary by region and payment method.

2. Brikl as the Merchant of Record (MOR)

Brikl serves as your dedicated e-commerce business manager, simplifying the day-to-day operations of your online store.

 

As a marketplace and the Merchant of Record (MOR), Brikl is responsible for collecting payments, handling compliance, and filing sales taxes on your behalf. This means the payouts you receive are pure profits, with no additional obligations on your end.

 

We take care of the heavy lifting, including:

 

• Collection of funds from customer orders
• Order processing and fulfillment
• Sales tax filings for all stores
• Compliance and security
• Customer service

This setup allows you to focus on growing your business while we manage the backend operations seamlessly.

 

3. Setting Up Payouts

3.1 Setting Up Your Stripe Express Account

When you create a Brikl account, you’ll be prompted to connect a Stripe Express account to enable payouts.

 

To do this, simply navigate to the Integrations section under Settings, where you’ll find the option to link your account with Stripe Express. This step is essential to receive your payouts.

 

Important: You can still set up your store and start accepting orders from customers even if your Stripe Express account hasn’t been connected yet. In the meantime, Brikl will hold your funds in an intermediary Stripe account until your payout setup is complete.

 

3.2 Setting Up Bank Details with Stripe

Stripe will guide you through a secure process to set up your bank account and verify your identity. As part of this setup, Stripe may ask to provide key details:

 

• Personal Identification: Your full name, address, and date of birth to verify your identity.
• Business Information: If you’re registering as a business, you’ll need to provide your business name, entity type, and address.
• Bank Account Details: Enter your bank account information to receive payouts directly. Be sure to double-check for accuracy to avoid any delays.

Once Stripe completes the verification process, you’ll receive a confirmation email. At that point, Brikl will begin transferring your held funds to your Stripe Express account, following the regular payout schedule.

 

Important: Brikl never directly accesses or stores your bank information. All sensitive data is handled securely through Stripe using encrypted tokens and API integrations.

 

6. Payout Frequency

Brikl offers a predictable payout schedule, with profits sent directly to your Stripe Express account on the 1st and 15th of every month.

 

From there, Stripe transfers the funds to your linked bank account on a daily basis, as determined by Brikl’s payout settings. This ensures a steady and reliable cash flow once your Stripe Express account is fully set up and verified.

 

7. How payouts are calculated

Brikl clearly distinguishes between payouts for orders we fulfill (on-demand) and those you fulfill yourself.

 

7.1 Payout Calculation for On-Demand Fulfillment

When we fulfill orders through our network of on-demand partners, we calculate your payout—the amount you receive—by subtracting the cost of goods, shipping fees, and the Brikl fee from the order total.

 

Important: Brikl absorbs all transaction fees, including credit card and other payment processing fees. These costs are not passed on to you.

 

 

Consider this easy example:

In your store, you sell a $25 polo shirt at a 50% markup, so your COGS would be $25 and the markup would be $12.50. Adding $9.95 shipping, the selling price would increase to $47.45. Brikl charges a 3.5% transaction fee on the Cart Total amount (excludes sales tax), which would amount to $1.66.

 

 

Put simply, we’d collect $47.45 plus sales tax from the customer at checkout. After subtracting the COGS ($25), the shipping fee ($9.95) and the Brikl fee ($1.66), your post-tax profit for this transaction would be $10.84.

 

 

Payout Calculation  When Coupons Are Used (On-Demand Fulfillment)

When a coupon is applied, the payout is adjusted to ensure Brikl can still cover the COGS and shipping fees owed to the decorator, and Brikl’s platform fee (e.g., 3.5%) is calculated based on the pre-coupon cart total, excluding sales tax.

 

Consider this easy example:

In your store, you sell a $25 polo shirt at a 50% markup, so your COGS would be $25 and the markup would be $12.50. Adding $9.95 shipping, the selling price would increase to $47.45. When you charge a 100% coupon, including shipping, the Cart Total amount would amount to zero.

 

Cost of Goods: $25

Your 50% markup: $12.5

Shipping: $9.95

Coupon (100%): $47.45

——————————–

Cart total: $0

 

Because Brikl still owes the decorator for both the COGS and shipping, we will invoice you for these costs. Additionally, sales tax is still applied based on the pre-coupon cart total (e.g., $47.45 at 5% = $1.75). The Brikl fee (e.g., 3.5%) is also calculated on the pre-coupon cart total excluding tax (3.5% of $47.45 – $1.75 = $1.67).

 

Cost of Goods: $25

Shipping: $9.95

Tax (e.g. 5%): $1.75

Brikl 3.5% fee: $1.67

——————————–

Amount due: $38.37

 

In summary, Brikl will invoice you $38.37 to cover the necessary costs associated with fulfilling the order.

 

This invoicing occurs once the cumulative adjustment amount reaches $500, helping to streamline the billing process.

 

7.2 Payout Calculation for Self-Fulfilled Orders

When you handle fulfillment yourself, your payout—the amount you receive—is calculated by deducting the Brikl fee and the payment fee from the order total.

 

 

When a coupon is applied at checkout, the payout is adjusted to account for:

• Brikl’s platform fee (e.g., 3.5%), calculated on the pre-coupon cart total, excluding sales tax
• Stripe payment processing fees
• Applicable taxes, also based on the pre-coupon cart total

These adjustments ensure accurate accounting and transparency, even when discounts are applied at checkout.

 

7.3 Fundraising Scenarios

Some businesses using Brikl, such as team stores or fundraising campaigns, may need to split revenue among multiple stakeholders (e.g., a school team or nonprofit organization).

In these cases, Brikl’s advanced features allow you to add an extra charge to your products. This amount is clearly identified in your payout report as the Extra Charge Value, making it easy to track and allocate funds accordingly.