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For Gyms & Fitness Studios

Your gym's store.
No inventory.

Members order in their size, ships to their door. Your gym's brand, your domain, every decoration method. Whether you're one box or one hundred locations.

Gym apparel store with no inventory — branded on-demand merch for fitness studios and gyms
✓ No upfront cost✓ No inventory✓ Your branding✓ Order as few as 1

Who this is for

From single CrossFit boxes to yoga franchises with hundreds of locations.

CrossFit Affiliate Owners

Sell branded WOD gear, hoodies, and hats to your community — always-on store, your box's brand, your domain.

Yoga & Pilates Studio Owners

Offer branded leggings, sports bras, and casual wear to members without managing inventory or a print run.

BJJ, MMA & Boxing Gym Owners

Custom rashguards, board shorts, gym tees, and hoodies — all on-brand, all on-demand, all shipped direct.

Niche Fitness Operators

Climbing gyms, dance studios, barre, rowing — whatever your niche, your community wants your gear.

How it works

Design your store, go live, let your community order.

1

Design

Choose from 8,000+ products. Upload your gym logo. Configure decoration. Set your prices and margin.

2

Launch

Go live on your gym's domain. Share the link with your community. They browse, order their size, and pay — no admin required.

3

Fulfill

Each order is produced on demand and shipped directly to the member. You see orders and revenue from your dashboard.

What gyms use Brikl for

Always-on member apparel store

A permanent store for your community — branded tees, hoodies, hats, and accessories available year-round. Members order when they want, in their size.

Limited-edition drops & challenges

Open a store for a challenge, a competition season, or an anniversary. Close it when the window ends. Zero leftover inventory.

Coach & staff uniforms

Consistent branded gear for your coaching team — embroidered polos, performance tees, and outerwear ordered on demand.

In-house competition & event apparel

Event-specific tees, tanks, and accessories for your in-house comp or retreat. Open before the event, closed after.

Multi-location franchise rollout

One franchise group, many locations. Each location gets its own store; the franchise admin manages all of them from one account.

Why gyms choose Brikl

1

Always-on store and pre-order drops — same platform.

Most gym apparel platforms are pre-order-first (open, collect orders, close, produce). Brikl does both — a permanent always-on store for everyday gear, and timed drop windows for limited releases. No switching platforms.

2

Multi-location franchise admin.

One franchise group, many locations. Each location has its own branded store with its own catalog and pricing. The franchise admin sees all locations from one dashboard and controls brand standards centrally.

3

Performance decoration done right.

Sublimation for moisture-wicking tech tees and leggings. Embroidery for polos and hats. DTG for cotton casual gear. All on the same platform — the decoration method matches the product, not the other way around.

Performance gear, done right

The decoration method matches the product — sublimation for performance, embroidery for structure, DTG for casual. All on one platform.

CategoryBest for
SublimationMoisture-wicking tees, leggings, sports bras, performance shorts, cycling kits
EmbroideryHats, beanies, coach polos, branded outerwear
DTGCotton tees, hoodies, casual community gear
Screen printHigh-volume event tees, challenge shirts, community drops
Drinkware & accessoriesGym bags, tumblers, shaker bottles, phone cases

Moving from a pre-order shop?

If you're running seasonal pre-orders through Forever Fierce, a Google Form, or a local decorator — Brikl replaces all of that with an always-on store that also supports timed drops. Same brand, better experience.

Already on a platform? Brikl integrates or replaces — your choice. Need help setting up?

What carries over

  • Gym logos and brand assets
  • Product selections and decoration specs
  • Store structure (always-on + drop windows)
  • Pricing and margin settings
  • Location / franchise structure

Frequently asked questions

Can we run pre-order drops and an always-on store from the same platform?
Yes. Brikl supports both always-on stores (permanently open, orders produce on demand) and timed drop windows (open for a set period, close, produce). Both run from the same account and dashboard.
I run multiple locations or a franchise — can each have its own store?
Yes. Brikl's sub-organization structure supports franchise and multi-location setups. Each location gets its own branded store; the franchise admin manages all of them from one account and can lock brand standards centrally.Learn more about sub-organizations →
What apparel can you produce — leggings, sports bras, tech tees, hats?
All of them. Brikl connects to fulfillment partners covering sublimated performance wear (leggings, sports bras, tech tees, shorts), embroidered hats and polos, DTG cotton gear, and accessories including bags and drinkware.
How does the decoration hold up to sweat and washing?
Sublimation is dye-into-fabric — it doesn't crack, peel, or fade with washing. It's the preferred method for performance activewear. Embroidery is equally durable for hats and structured garments.
Do members order individually, or do I have to bulk-buy?
Members order individually — they pick their size, pay at checkout, and get their gear shipped to their home. You never place a bulk order or handle inventory.
What's the margin we can earn on each sale?
You set the retail price. Brikl takes a 3.5% commission on each transaction. Your margin is the difference between your retail price and the cost of goods. You control the markup.
How long from order to doorstep?
Production time is typically 3–7 business days depending on the product and decoration method. Shipping time depends on the destination. You can see estimated timelines per product in the marketplace.

Run your gym store on Brikl

No inventory, no bulk orders, no upfront cost. Start free today.