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Solutions · Networks

Merch for franchise systems, dealer groups and buying groups

One platform for every franchisee, dealer or member.

Brikl gives franchise systems, dealer groups and buying groups one platform for every franchisee, dealer or member. HQ runs one parent account with a sub-organization for each member, pinned on a map where it operates. Each member keeps its own stores, catalogs, customers and orders, while HQ sees the whole network and builds the approved catalog once.

Kaeser & Blair
The Vernon Company

SOC 2 Type II · Trusted by 500+ distributors

The problem

Three kinds of network, one blind spot

A network's merch business happens in dozens of places HQ cannot see.

Franchise systems

HQ licenses the brand and earns a royalty on sales. Merch sales are self-reported, often late, and brand standards drift from one location to the next.

Dealer groups and affiliate networks

Independent dealers sell under a shared name and shared supplier terms. Each dealer runs its own tools, so HQ sees revenue when invoices arrive, if at all.

Buying groups and consortia

Members pool volume for better pricing and rebates. The volume sits in each member's system, so proving it is a spreadsheet exercise.

In each case, the money HQ is owed and the numbers HQ needs sit outside HQ's reach.

How it works

Model the network the way it runs

One parent account. A sub-organization for every franchisee, dealer or member, pinned on a map where it operates.

1

Each member keeps its own business.

Its own stores, catalogs, customers, orders and reports, in its own workspace.

2

HQ sits above all of them.

HQ joins every sub-organization as an owner and switches between them in one click, with no second login.

3

Access follows the org chart.

Roles decide who sees what: HQ sees the network, a dealer sees its own book, a rep sees their accounts.

4

Build once, use everywhere.

HQ builds the approved catalog and pricing once and transfers it to members. Customer scoping shows each end client only its own catalog and prices.

A sub-organization in Brikl: its type, its pinned location, its stores, and a one-click switch into its workspace
HQ · one parent account
Franchisee· sub-organization
Dealer· sub-organization
Member· sub-organization
Their own stores, catalogs and clients

Footprints & sub-organizations·Roles & access·Customer scoping·Multi Store

Proof

220+ account executives on one platform

The Vernon Company runs 220+ account executives on Brikl, with no email order intake. A rep network inside one distributor is the same problem at a smaller scale.

“We launched a healthcare client store last month and within just over a week, sales were seeing a boost. The turnaround time and quality have been excellent and the automation frees me to focus on new opportunities.”

— John Sease, Account Executive, The Vernon Company

Read the Vernon case study →

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