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  • Unlimited stores, users and organizations
  • Built-in marketplace
  • Automated fulfillment
  • Brikl as Merchant of Record
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Nonprofits & associations

Online merchandise store for nonprofits

Last updated:

Brikl is a branded merch platform built for scale that lets nonprofits open an always-on merch store with no inventory or upfront cost. Supporters order online, each item is made on demand and shipped to them, and a set-aside on every item, either a percentage or a fixed amount, goes to your cause. Brikl charges 3.5% per transaction.

Start free — no credit cardSee a live store →

What your store looks like

A branded storefront on your own web address, live in ten seconds with Turbo Store. Your logo, your colors, your products — and every order produced on demand and shipped to the buyer.

See live store examples →
A nonprofit store — awareness gear and event merch, as a Brikl storefront: the store's banner, its menu and its best-selling products

Sound familiar?

Upfront cost is a barrier

Buying inventory to sell is a bet a nonprofit shouldn't have to make.

Volunteer time disappears

Someone has to store, pack and ship every order by hand.

Leftover stock is a loss

Unsold shirts are donor money that didn't reach the mission.

Two jobs: merch and fundraising

Raising money usually means running a separate campaign.

How to choose an online merch store for a nonprofit

What to checkWhy it mattersBrikl
Upfront costDonor money should not sit in stockNone
Inventory and packingVolunteer time is limitedMade on demand and shipped to the supporter
How funds workYou need to know what the cause receivesA percentage or fixed set-aside per item, plus donations at checkout
Sales taxExemptions need documents and trackingSupported exemptions applied at checkout
Chapters and campaignsLarge groups need separate storesUnlimited stores on one account
ReturnsSupporters will askDamaged or defective items replaced; no returns for size or change of mind
Product rangeMore choice beyond tees8,000+ decorated products from 190+ brands

What you sell

Picks from Brikl’s marketplace of 8,000+ decorated products — all produced on demand.

T-shirts & tops
Awareness gear
Event merch
Hoodies
Headwear
Drinkware

Browse the catalog →

How they order

Supporters open the store, choose their item, and check out. Each order is produced on demand and shipped to them — no inventory to buy, no packing shifts, no shipping to manage.

The store's bag on a phone: three items with their size and options, the total and the checkout button
Turbo Store in the Brikl dashboard: the organization's profile, a quality lane and its logo picked, and the store created

Setting it up

  1. Add your logo

    Upload it once and Brikl makes it decoration-ready automatically. No artwork fee, so nothing is spent before the first order arrives.

  2. Choose the merch

    Pick awareness gear, event merch and apparel from the marketplace. None of it is bought or produced until a supporter orders.

  3. Set the set-aside

    Define what each item contributes to the cause. It's set once and applied to every order, so there's nothing to reconcile by hand later.

  4. Share the store

    Put the link in a newsletter, an appeal or an event page. Orders are produced and shipped to supporters directly — no volunteer packing shift.

When people order

  1. Campaign launches

    An appeal gives supporters something to wear as well as something to give. The store is already open when the campaign goes out.

  2. Walks, runs and events

    Event tees are produced per participant rather than bought in bulk and guessed at, so nobody eats the leftovers.

  3. Awareness months

    Put up a design for a month and take it down after. With no minimum, a short campaign doesn't need a volume target.

  4. Year-round supporter merch

    Between campaigns, the store keeps earning quietly on the gear supporters already want.

Fundraising

A set-aside on every item, to the cause

Define a set-aside once and it applies to every order. The store raises money on the merch supporters already want, with nothing to reconcile by hand. Supporters can also add a donation at checkout.

3.5% per transaction. Nothing else.

No platform setup fee, no subscription, no inventory. You only pay when you make a sale.

See full pricing →

What the cause receives on a tee

Sticker prices here are illustrative — the organization sets its own. The 3.5% is Brikl's actual fee.

Tee listed at
$30.00
Set-aside to the cause
$7.00
Brikl's fee (3.5%)
$1.05 before shipping

The cause receives its set-aside on every tee, with no donor money spent on stock in advance and nothing left unsold. The rest of the price covers the product, its decoration and delivery to the supporter.

Before you open a store

Tax-exempt nonprofit stores

How exemption is handled on a store that sells to supporters.

Read the guide →

Fundraising set-asides

How a per-item set-aside is defined once and applied to every order.

Read the guide →

Pop-up fundraiser stores

Running a store for a single campaign, event or awareness month.

Read the guide →

What is branded merch?

What counts as branded merchandise and when it earns its keep.

Read the guide →

Frequently asked questions

How do nonprofit merch stores work?
Brikl runs an always-on store where supporters order branded gear on demand; each item is produced per order and shipped to them, with no upfront cost, and a set-aside on every item goes to the cause.
Is there any upfront cost?
No. There is no inventory to buy and no subscription. Brikl takes 3.5% per transaction, so the store costs nothing until an order is placed.
How does the fundraising work?
Add a set-aside or upcharge on every item, defined once and applied to every order, so the cause earns automatically on the merch supporters buy. Supporters can also add a donation at checkout.
How long does it take to open a store?
Minutes. Upload the logo, choose the merch, set the per-item set-aside and share the link. There is no build project or design fee to fund before the store can take an order.
Do volunteers have to pack and ship orders?
No. Each order is produced by a decorator and shipped directly to the supporter who ordered it, so no volunteer stores stock, packs boxes or runs to the post office.
Is there a minimum order?
No. Every item is produced on demand, so a single tee is fine. A short awareness campaign doesn't need a volume target to be worth running.
How long do supporter orders take to arrive?
Most on-demand orders arrive within 7–10 business days to the door, depending on the decoration method and the fulfillment partner producing the item.
Can we run a separate store for each campaign?
Yes. Brikl supports unlimited stores and organizations on one account, so a campaign, a chapter or an annual event can each have their own store at no extra cost.
What happens to merch that doesn't sell?
Nothing, because none of it was made. Items are produced only after a supporter orders, so unsold designs cost the organization nothing and no donor money sits in unsold stock.
What can we sell on a nonprofit store?
T-shirts and tops, awareness gear, event merch, hoodies, headwear and drinkware — drawn from a marketplace of 8,000+ decorated products across 190+ brands.
What is the best kind of online merchandise store for a nonprofit?
One that costs nothing to open, produces each item only when a supporter orders it, and pays the set-aside to the cause automatically. Brikl's nonprofit stores work that way: no inventory, no volunteer packing, 3.5% per transaction and nothing else.
Does Brikl supply charity merchandise?
Brikl runs the store and the production: supporters order branded gear, decorators in Brikl's network produce each item, and it ships to the supporter. The charity never buys stock and never handles a box.
Can a 501(c)(3) sell merch?
Many do, but tax treatment depends on the organization, the item and the location. Ask your tax advisor how your sales should be treated. Brikl can help with sales tax exemptions at checkout, but your organization handles its own income tax and annual filings.
Can supporters add a donation at checkout?
Yes. Brikl's fundraising supports donations at checkout, alongside set-asides on items.

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